Access Bank Launches Access POS Reward In Partnership With Connected Analytics

Group photo of thankucash and access bank executives

on March 1, 2023

Access Bank, in partnership with ThankUCash, has launched a new loyalty program called Access Rewards. This loyalty program offers customers who use their bank cards on Access Bank POS at different retail locations or supermarkets, a 2.5% cash-back incentive on their purchases. This program is available to all cardholders in Nigeria, regardless of their bank.

L-R, Uchenna Michaels, VP Sales and Partnership, ThankUCash, Harshal Gandole, Senior VP and Co-founder ThankUCash, Kola Enitinwa, Unit Head, PoS Merchant Support, Access Bank, Nnena Achife Lead, Channels Product Management, Access Bank, Oluremi Tinuola-Gabriel, Lead, Digital Channels, Access Bank, Simeon Ononobi CEO & Co-Founder, ThankUCash during the launch of Access POS Rewards held at Access Bank office, PGD’s Place, in Lagos recently.

Key Takeaways

Access Bank has launched a loyalty program in partnership with ThankUCash, offering customers more ways to earn rewards on their purchases.
The loyalty program is available to all cardholders in Nigeria, regardless of their bank.
The aim of the partnership is to enhance the shopping experience of customers and serve registered merchants on the network.
Access Rewards is hosted by ThankUCash, using its cutting-edge technology and vast experience in the rewards industry.
Customers can check their points balance, history, and other exciting offers by downloading the ThankUCash Customer app or using the USSD number *347*100#.
Participating merchant locations include Prince Ebeano Supermarket locations, De Prince Superstore, FoodCo, and EAT’N’Go locations across Lagos.

The aim of this partnership is to enhance the shopping experience of customers who conduct business or shop at merchant locations and to serve the registered merchants on the network.

This is a great opportunity for businesses to attract new customers, as well as to retain and reward their loyal customers.

Access Rewards is hosted by ThankUCash, using its cutting-edge technology and vast experience in the rewards industry. This loyalty program ensures that customers who make purchases at participating merchant locations receive Access Points, which they can redeem for items on their next visit.

According to Chioma Afe, Group Head, Marketing and Communications, Access Bank, “We are excited to partner with ThankUCash to offer our customers even more ways to earn rewards. This partnership is in line with our commitment to providing our customers with convenient and innovative banking solutions, and we believe the partnership will further enhance our customers’ shopping experience.”

Simeon Ononobi, CEO and Co-Founder, ThankUCash, also commented on the partnership, saying, “We are thrilled to partner with Access Bank, the largest customer-based financial institution in Nigeria, to offer Nigerians even more ways to earn rewards. Our platform helps banks and institutions learn, reward, and reach more of their customers, offering them more rewarding benefits.”

Customers can check their points balance, history, and other exciting offers by downloading the ThankUCash Customer app or using the USSD number *347*100#. To earn Access Rewards, customers can visit participating merchant locations such as Prince Ebeano Supermarket locations, De Prince Superstore, FoodCo, and EAT’N’Go locations across Lagos.

See more locations here.